BeZero Carbon

As the Senior Designer, I worked closely with the marketing team at BeZero, a global ratings agency for the Voluntary Carbon Market.

Skills and responsibilities:

A pivotal role in rebranding the agency’s identity, enhancing its market presence and aligning it more closely with the target audience’s needs and preferences. This comprehensive rebranding effort resulted in increased brand recognition, stronger customer engagement, and ultimately, a significant boost in sales and client retention.

Crafted a diverse array of high-profile branding initiatives. Expertly transformed marketing briefs into highly polished social media, web assets, event materials, reports, and print collateral that resonated with the audience, showcasing the unique services of the agency.

Conceptualised and designed email newsletters, distributed monthly to over 20,000 subscribers, ensuring visually compelling content adhered to brand standards to drive engagement.

Developed the website design, ensuring strict adherence to brand guidelines, while enhancing user experience through innovative and engaging design solutions.

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BCI World Hybrid